The symbol itself consists of a special type of hand-woven fabric known as Nsaa. It stands for Authenticity, genuineness and excellence.

Nsaa represents excellence, genuineness, and authenticity. It showcases the superiority of an object
and serves as a deterrent against dissatisfaction with inferior or lower-quality items in the Akan
culture. The symbol itself consists of a special type of hand-woven fabric known as Nsaa.
Nsaa fabric is created through a meticulous weaving process that requires exceptional
craftsmanship. Skilled artisans join yarns together thread by thread, forming thin strips that are then
meticulously sewn together. This laborious technique mirrors the process used for Kente cloth and
highlights the time, effort, and skill involved in producing Nsaa fabric.
The Nsaa symbol, derived from the Akan proverb “Nea onnim nsaa na oto n’ago,” carries a profound
message. The proverb translates to “he who does not know quality ‘nsaa’ will buy the fakes,”
emphasizing the importance of recognizing and appreciating genuine quality.
Nsaa symbolizes the significance of valuing superior craftsmanship, authenticity, and thoughtfulness
in the creation of objects. It reminds us to seek excellence in all aspects of life and encourages us to
discern between genuine authenticity and inferior imitations.
By embracing the Nsaa symbol, we are inspired to uphold the principles of excellence and
genuineness. It prompts us to appreciate the intricate workmanship that goes into creating
high-quality items and l serves a visual cue to value authenticity and to strive for excellence in our endeavors.
Let the Nsaa symbol guide us in recognizing and celebrating the beauty and value of superior quality.
May it inspire us to seek out authentic and genuine experiences, and may it encourage us to pursue excellence in all that we do.